EMOTIF

Black and white photo of five women lying closely together with their heads touching, smiling, and making playful faces.

An editorial exploration of movement, mood, and modern femininity

Emotive was never about creating something polished - it was about creating something felt.

This project came together as a collaborative exploration of movement, energy, and presence. A space where the structure was loose, the direction was instinctive, and the intention was simple: to create imagery that holds attention without forcing it.

I’m drawn to the in-between moments - the ones that aren’t overly composed or overthought. The subtle shifts, the quiet confidence, the natural connection between people.

This is where the work becomes something more than just visual - it becomes something you feel.

Creative Direction: Led with instinct, not rigidity

Focus: Movement, connection, and natural expression

Casting: Strong, diverse personalities with presence over performance

Outcome: A body of work that sits between fashion, beauty, and editorial storytelling

Each subject approached with space for individuality -

direction that guides, not control

A woman in a white trench coat with a slit revealing her leg, wearing black strappy heels, standing in an elevator with her hands on the door frame.
A woman with dark hair in a bun wearing a white button-up dress, adjusting the collar with her hands, with a neutral expression against a white background.
A close-up portrait of a woman with long, wavy brown hair, light skin, and light-colored eyes, holding her hands behind her head against a plain white background.
Close-up of a woman with long brown hair, wearing a white shirt and standing in a bright room.
A woman with long, wavy blonde hair and blue eyes, wearing a black pinstripe blazer open over a deep V-neck white top, standing against a plain white background.
A woman with long wavy hair sitting on a black sofa in front of a white curtain, wearing a striped blazer over a white top, with a marble table in the foreground.
A woman with dark hair slicked back, wearing a brown checkered blazer off one shoulder, against a plain white background.
A young woman with bangs and blue eyes, wearing a white tank top, resting her chin on her hand and smiling softly, against a plain white background.
A woman lounging on a dark brown velvet sofa in a bright room with white curtains.
A woman sitting on a chair with her arms crossed, wearing a plaid jacket and white pants, with legs apart and feet on the ground, against a white background.
A young woman with long blonde hair wearing a black t-shirt and blue jeans, standing casually against a dark textured pillar inside a building.
A woman with long brown hair and light skin, wearing a black blazer, looking slightly upward to the right, with a neutral facial expression.
A woman dressed in a white coat dress with a tie waist, standing against a plain white background, wearing black high heels with ankle straps. Her hair is styled in an updo, and she is looking down with her hands behind her back.
Woman with sunglasses in a white trench coat kneeling on the floor with a young girl, who is also kneeling, wearing glasses and a white coat. Two other women are positioned on either side, engaged with the girl. The background is plain white.
A woman with slicked-back hair is posing in a studio with a white background, wearing a brown plaid blazer and white pants. She is holding her hair with one hand and extending her other arm behind her.
A woman with long dark hair wearing a blue denim jacket and matching pants, sitting against a plain white background.
A woman wearing a cream-colored coat and black sunglasses, standing in front of a white backdrop in a photo studio.
Woman with blonde hair wearing a white, fuzzy sleeveless top standing indoors against a white wall.
Two women are standing in front of a white backdrop in a photo studio. The woman on the left is wearing a white shirt and jeans, with bare feet and socks. The woman on the right is wearing a black sleeveless top and dark trousers, and she appears to be working on the other woman's outfit or hair.

There’s a point in every shoot where it stops being directed

and starts becoming something else entirely.

A shift - subtle, but undeniable.

Where movement takes over, and the camera simply follows.

This was that moment.

Not constructed.

Not overworked.

Just presence, instinct, and the space to let something unfold

A woman in a black blazer and skirt posing with one leg raised on a chair, wearing high heels, with a white backdrop and a beige chair in the foreground.
A woman with long brown hair wearing a black blazer and black pants with sheer cutouts standing against a plain white background.
Two women, one in a white trench coat and the other in a black tank top and black pants, are facing each other with the woman in the tank top adjusting the collar of the woman in the trench coat. The woman in the trench coat has her hand on her hip and is looking slightly to the side.
A woman with dark brown hair wearing large sunglasses looks over her shoulder in a modern indoor space with white walls and large windows.
Woman with long brown hair in a low ponytail, wearing a beige plaid blazer and white pants, standing against a plain white wall.

EMOTIF was a collaborative shoot - shaped by instinct, trust, and the people who stepped into it.

Photography Jemma Darling Studio (@jemmadarling.studio)

Makeup & Creative Direction Taylah Turner (@taylahturnermakeup)

Hair Tegan Austin (@teganaustinhair)

Styling Shellie (@styled.byshellie)

Studio Studio Fiere (@studiofiere)

Content Bayley (@yours.truly.content) Kaila (@fiercecollective)

Models Karelle (@karelle.amy) Pailin (@pailinjade) Alyssa (@alyssacoggan) Mackenzie (@kenzdavico)

With thanks to everyone who contributed to the energy of the day x

A woman and a young child are standing in a room with plain white walls and a ceiling with square fluorescent lights. The woman is touching her hair and looking to the side, while the child is reaching up towards her with one hand. There is a soap dispenser or sanitizer on the wall behind them.